The credit crunch is forcing businesses to look again at ways to improve their cashflow – and many are switching to paperless direct debit processing.

By accepting direct debit payments, a company can significantly reduce the time and costs associated with late payers and build a basis for a regular cash flow.

One firm that made the change to direct debit processing more than five years ago – and has experienced the many benefits of Eazipay’s payment processing ever since – is The Internet Marketing Company of Ely, Cambridgeshire.

“With our business we have to collect small, monthly payments from around one hundred and fifty clients and with minimum admin costs. With Eazipay accepting direct debit payments we have regular income and no cashflow issues.” Bill Bateson Managing Director The Internet Marketing Company

The Internet Marketing Company has built its reputation on providing professional-standard websites and internet sales services – of a kind normally only afforded by large, commercial organisations – at prices small businesses can afford.

This means costs must be kept to a minimum: hence the importance of Eazipay’s unique method of reducing payment processing costs.

“If we had to collect so many small amounts from these businesses by standing order instead of relying on Eazipay to set up direct debit processing, it simply wouldn’t be possible. We’d need an army of bookkeepers and credit collection people, and it would be far too costly,” says Bill Bateson, The Internet Marketing Company’s Managing Director.

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Eazipay has been providing Direct Debit services since 2002 and has hundreds of satisfied clients.

To find out more about the company, its services and clients, visit these links on the website:

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“We know we will receive our lump-sum from Eazipay on a specific day each month”

Bill adds: “Basically, thanks to Eazipay’s unique system of customer payments by direct debit they’re improving our cashflow. It means we know we can rely on a certain amount of money coming in on time every month - that is within a few pounds, allowing for people going out of business, change of bank account and the rest - and that’s very much like a salary for the company.

“Moreover, there’s just a small fixed cost per client – which is insignificant compared to the monthly amounts we’re receiving. And, of course, the total monthly bill from Eazipay is very little compared to the importance of the service they’re providing.”

Eazipay is also extremely efficient at collecting random amounts for The Internet Marketing Company,which frequently carries out one-off tasks for clients.

“All we have to do is to agree the price and then we can collect the money for that upgrade through their direct debit system,” says Bill.

“This month we’re collecting three or four thousand pounds of ad hoc payments from people who are having upgrades to their websites. Again it makes it a lot easier. You agree with the person who says ‘yes, go ahead,’ you invoice them and then you collect the money straight away.

“Even if we didn’t have the monthly business it would still be worth it.”

The professionalism, efficiency and friendliness of Eazipay’s staff - and the calm, helpful way they deal with enquiries and generally handle customer payments by direct debit – is greatly appreciated by Bill Bateson.

“I phone up every month to ask exactly the same question and they’re very patient with me. The question I always ask is - what date do I have to submit all my new payers to make sure the cash goes into my account? And every month it has to be carefully worked out.

“In fact, it is actually very complex behind the scenes. They deal with the technicalities of direct debit, which means I don’t really have to understand it – basically they do everything for you.

“They’re very friendly, very efficient, and there’s always someone on the other end of the phone to answer any your questions you might have.

“We get regular reports for everything that’s going on – it makes our lives very easy. As a result of all this I can thoroughly recommend Eazipay.”

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